ALAM, Kazi Rezwana; SAURAV, Kazi Rakib Hasan; KABIR, Jesmin Ul Zannat; RAHMAN, Md Saidur; HASAN, Md Imrul; BARUA, Chapal. AI-DRIVEN DIGITAL MARKETING ANALYTICS AND LEADERSHIP STRATEGIES FOR SUSTAINABLE BUSINESS INNOVATION: A MIXED-METHODS RESEARCH STUDY. Emerging Frontiers Library for The American Journal of Management and Economics Innovations, [S. l.], v. 6, n. 12, p. 83–102, 2024. Disponível em: https://emergingsociety.org/index.php/efltajmei/article/view/883. Acesso em: 25 mar. 2026.