SMIRNOVA, Irina. Cross-Cultural Customer Success Management in International Market Expansion: Rethinking Regional Adaptation Through an Operational Maturity Framework. Emerging Frontiers Library for The American Journal of Management and Economics Innovations, [S. l.], v. 8, n. 04, p. 41–50, 2026. Disponível em: https://emergingsociety.org/index.php/efltajmei/article/view/1327. Acesso em: 9 may. 2026.